How to List Your Home “For Sale By Owner”
May 7, 2016
May 7, 2016
- Research the Market & Price Your House to Sell.Investors and real estate agents, as well as buyers, look for well-priced homes, meaning houses whose listing price is comparable to similar homes on the market (or recently sold) in the area. Before you set a price for your home, investigate recent sales and sale prices for nearby houses of similar size and condition.
- Stage Your Home For Maximum Appeal.“Staging”means decorating a home—inside and out—to show off its positive qualities (and minimize any negatives). Planting flowers, cleaning and de-cluttering indoor spaces, and renting or arranging existing furniture in decorative ways can make your house more attractive to buyers.
- Invest in Effective Advertising.Buyers can’t buy a home they can’t find! Write effective listing ads that use key words and phrases like “Excellent Schools,” “Large Yard,” and “Priced Below Market,” and place your ads in the real estate section of your local paper, on real estate listing websites, or on the MLS—the service real estate agents use to identify homes for sale.
- Create Professional-Looking Flyers.Create an information sheet with professional photographs of your home (inside and out) and other relevant information, including the listing price, square footage, number of bedrooms and baths, and any other special features potential buyers might find of interest. When people visit your home, at open houses or by appointment, offer a copy of the flyer to take with them when they go.
- Hire a Lawyer to Help With Contracts& Paperwork.Selling a home will require you to complete and sign a number of important legal documents, including (but not limited to) the sales contract. Hiring a lawyer will cost some money, but also helps protect you against mistakes in the legal part of the home sale process.